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Travel agency sentiment slightly improves

27 July 2026

The climate of confidence in the tourism distribution sector in Germany improved slightly in July, according to the survey by the consultancy Dr. Fried & Partner. Although most travel agencies continue to assess the current situation and the outlook for the coming months negatively, the number of participants who foresee a drop in demand and profitability has decreased. Still, pessimism levels remain elevated, reflecting a market that remains under pressure.