Hospitality Open Innovation aims to accelerate the adoption of innovative technological solutions in the accommodation sector, promoting direct collaboration between hotel groups and startups.
Over six months, the program allows testing solutions in a real context, through the implementation of pilot projects that contribute to improving the guest experience, increasing operational efficiency, driving digital transformation and promoting more sustainable practices. The program enables the testing of new technologies, accelerates the digital transformation of the sector and supports startups in their expansion and access to the global market.